FOSTER CITY, Calif. (AP) — Never lacking daring ideas, billionaire entrepreneur Elon Musk is determined to jolt the electricity market.
The CEO of electric car maker Tesla Motors hopes to park hundreds of millions of large, solar panel-connected batteries in homes and businesses so the world can disconnect from power plants — and he can profit. On Thursday night, before an adoring crowd and a party-like atmosphere, Musk unveiled how he intends to do it.
A guests takes photographs of the Powerpack system after Elon Musk, CEO of Tesla unveiled suit of batteries for homes, businesses, and utilities at Tesla Design Studio April 30, 2015 in Hawthorne, California. Musk unveiled the home battery named Powerwall with a selling price of $3500 for 10kWh and $3000 for 7kWh and very large utility pack called Powerpack. (Kevork Djansezian/Getty Images)
A guests takes photographs of the Powerpack system after Elon Musk, CEO of Tesla unveiled suit of batteries for homes, businesses, and utilities at Tesla Design Studio April 30, 2015 in Hawthorne, California. Musk unveiled the home battery named Powerwall with a selling price of $3500 for 10kWh and $3000 for 7kWh and very large utility pack called Powerpack. (Kevork Djansezian/Getty Images)
Musk took the stage at Tesla’s design studio near Los Angeles International Airport, an audience of drink-toting enthusiasts cheering him on, in a scene fitting for an audacious dreamer renowned for pursuing far-out projects. Colonizing Mars is one of Musk’s goals at Space X, a rocket maker that he also runs.
Now, he is setting out on another ambitious mission. “Our goal here is to fundamentally change the way the world uses energy,” Musk told reporters gathered in Hawthorne, California.

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